CommonSense Blog

W2O Group’s Sentient Adds Dominic Viola and Michael Spitz To Leadership Team

By W2O Group | Aug 16, 2017

Digital MarCom Firm Scales Fully-Integrated Offering to Over 150 People SAN FRANCISCO & MORRISTOWN, N.J.–(BUSINESS WIRE)–W2O Sentient, a digital marketing and communications firm grounded in analytics and insights, announced today the appointment of respected industry leaders Dominic Viola as Managing Director, Client Services, and Michael Spitz as Practice Leader, Strategy. Viola brings 20 years of healthcare experience and joins from FCBCURE, where he served: […]

W2O Group Appoints Mary Corcoran President of Twist

By W2O Group | Aug 03, 2017

Ex-Edelman Leader to Direct Growth and Evolution of One of W2O’s Largest Firms Annalise Coady to Focus on Building W2O’s EMEA Presence SAN FRANCISCO–(BUSINESS WIRE)–W2O Group, a network of innovative analytics-driven, digital-first marketing and communications firms, announced today that Mary Corcoran, formerly chief operating officer (COO) of Edelman’s New York office, will join the firm as president of Twist, the: […]

W2O Group Strengthens Board of Directors with Healthcare Industry Veterans John H. Johnson and Charlene Prounis to Accelerate Evolution and Scaling

By W2O Group | Apr 24, 2017

SAN FRANCISCO–(BUSINESS WIRE)–W2O Group, a network of fast-growing, complementary digital, marketing and communications firms, announced today that veteran biopharma executive John H. Johnson and healthcare marketing and communications leader Charlene Prounis have joined its board of directors. “John and Charlene immediately bring complementary business insights, industry access, network exposure and unmatched expertise that can help us more expeditiously catapult to: […]

W2O Group Appoints Eric M. Bacolas Chief People Officer to Support Integration and Scaling

By W2O Group | Apr 06, 2017

Move to More Closely Link Culture and Performance with Motivating Workforce as Firm Grows SAN FRANCISCO–(BUSINESS WIRE)–W2O Group, a network of fast-growing, complementary digital, marketing and communications firms, announced today the appointment of Eric M. Bacolas as Chief People Officer. He joins W2O Group from Conductor, a growth-stage, marketing technology start-up. Before that, he was chief talent officer at 360i,: […]

W2O Group Reports Breakout Year in 2016 Business Results

By W2O Group | Mar 09, 2017

Firm Completes Key Acquisitions; Focus on Client Service, Integration and Developing Talent as it Looks Ahead SAN FRANCISCO–(BUSINESS WIRE)–W2O Group, a network of complementary digital, marketing, and communications firms, reported a record year in 2016, with a $30 million increase in revenue to $122.7 million from $92.2 million* in 2015. “2016 was an incredible year of growth, transformation and assimilation: […]

W2O Group Acquires Sentient Interactive

By W2O Group | Dec 08, 2016

Newest Partner Strengthens Capabilities in Integrated Digital Media and Analytics, Strategy and Campaign Execution  Establishes Key Presence in New Jersey and Strengthens Health and Global Brands Offerings  SAN FRANCISCO & MORRISTOWN, N.J.–(BUSINESS WIRE)–W2O Group, an integrated network of complementary analytics and digitally-oriented marketing and communications firms, today announced the acquisition of Sentient Interactive. This award-winning firm specializes in digital paid: […]

W2O Group Acquires Marketeching Solutions

By W2O Group | Nov 07, 2016

Fast-growing Firm Deepens Research, Analytics and Strategic Capabilities in Core Healthcare and Life Sciences Business SAN FRANCISCO & NEW HOPE, Pa.–(BUSINESS WIRE)–W2O Group, a network of complementary digital, marketing and communications firms, today announced the acquisition of Marketeching Solutions, LLC, a leading research and social listening consultancy focused in healthcare and life sciences. “Marketeching is one of the strongest social: […]

W2O Group Launches Executive Development Offering Designed to Improve Communications and Organizational Clarity

By W2O Group | Oct 25, 2016

Award-winning journalist/senior advisor Mike Huckman and team to counsel executives in corporate messaging, organizational positioning and strategy articulation SAN FRANCISCO & WILMINGTON, N.C.–(BUSINESS WIRE)–W2O Group, a network of complementary, integrated digital, communications and marketing firms, today announced the formation of a new executive development offering. Called Connect, the offering is designed to improve leadership capabilities, specifically communications skills, of C-Suite: […]

W2O Group Appoints Richard Neave Chief Financial Officer

By W2O Group | Sep 21, 2016

SAN FRANCISCO–(BUSINESS WIRE)–W2O Group, a network of complementary analytics-directed, digitally-oriented marketing and communications firms, announced today the appointment of Richard Neave as Chief Financial Officer (CFO). Neave joins from Huntsworth Health where he was global CFO, and will report to W2O Founder and CEO Jim Weiss. Neave is replacing Tony Esposito, who has been CFO since 2008 and who will: […]