CommonSense Blog

Cultivating Trust in an Age of Cynicism

By David Witt | Apr 30, 2015

Most of us agree that trust is one of the foundational elements of strong relationships – and we seek it earnestly. That’s also true for brands.

The great democratizing effect of the Internet age has provided many benefits for all of us as consumers. Brands and businesses have enjoyed benefits too and many are realizing the opportunity to develop genuine consumer relationships.

If you live in the Minneapolis/St. Paul area, join WCG and other business leaders from the Twin Cities on May 7th for a thought provoking event that will highlight ways you and your brand can effectively develop credibility with your audiences.

Our panel of experts from well-respected Fortune 500 companies will share their view of the power of influence and how they are transparently enhancing consumer trust, in contextually relevant ways.

Networking Cocktail Hour (4:00p-5:00p)

Panel Discussion (5:00p-6:30p)

  • Mike Fernandez, Corporate Vice President, Cargill
  • Michael Torres, Senior Director, office of PepsiCo Vice Chair and Global R&D
  • Kelli Carlson, VP, Social Engagement Leader, Wells Fargo
  • David Kersten, VP, Global Communications, Honeywell

Networking Cocktail Hour (6:30p-7:30p)

Click here to register for the event: http://mpls2015.eventbrite.com