As I mentioned in my kickoff post, we will host a series of blog interviews over the next two weeks with speakers from our upcoming PreCommerce Summit (March 10) and Movers & Shapers Summit (March 12). Today’s interview is with long time enterprise technologist and now founder, President and Principal Analyst at Moor Insights & Strategy, Patrick Moorhead. Patrick will be doing a TED-like talk at our Movers & Shapers event on Saturday. His session is will be late morning.
According to Patrick’s LinkedIn profile, prior to starting his current firm he “he spent over 20 years as a high-tech strategy, product and marketing executive who has addressed the personal computer, mobility, graphics, and server ecosystems. Unlike other service firms, Moorhead held executive positions leading strategy, marketing, and product groups. He is grounded in reality as he has led the planning and execution and had to live with the outcomes.” Some of the skills he’s been endorsed for by his peers are product marketing, strategic partnerships and competitive analysis.
Without further ado, let’s jump right into our six questions:
- Aaron: How do you define innovation?
Patrick: Innovation is the process whereby you predict your customers needs before they do, build that widget and service, leapfrog your competition, and create new markets.
- Aaron: What are you or your organization doing to drive innovation?
Patrick: I have initiated a process by which we will make four major changes to the company, every two years. This isn’t Moore’s Law, it’s Moorhead’s Law.
- Aaron: Who is someone in your industry (or outside) that you admire? Why?
I admire Elon Musk because he is such an innovator and a maverick doing it.
- Patrick: Where do you see your industry being in 3 years? 5? 10?
The industry analyst industry will look dramatically different as it will use more real-time methods to acquire important data and will influence using modern marketing channels.
- Aaron: What book are you reading right now? How did you choose it?
Patrick: I don’t read too many books, but I am reading Brainstorm, to better understand my teenage son.
- For fun: what three things would you make sure you brought with you in a zombie apocalypse?
– Hummer with Gatling gun
– Water purification tablets
– Waterproof matches