The Impact of an Award: Our Journey at W2O Group
Our goal, every day, is to build a next generation firm that routinely exceeds the expectations of our clients.
We can measure our journey via campaigns, launches and problem solving of all types on a weekly basis. But at the same time, we often wonder if we can do better. Could we have been more insightful or more creative or more strategic? The answer is always the same. Yes, we can. And we will.
We feel fortunate to work with some of the most innovative client teams in the world. They push us, challenge us to create new models and constantly stay on our toes. We love that.
We are equally fortunate to work with some of the smartest and most dedicated people in our industry. We really enjoy working together.
And this gets us to the Holmes Report and how we know we are “growing up” as a firm.
W2O Group was started in 2001. In 2011, while we were named WCG, we were honored with the Global Healthcare Agency of the Year Award. We were humbled and realized that when you win an award like this, it means you have to try harder, work more efficiently and see where you can go next.
In 2012. 2013 and 2014, we were named Digital Agency of the Year for the Americas, as well as Specialist Agency of the Year in 2013. Again, we were honored and kept raising our own bar, leading to becoming a finalist for Global Digital Agency of the Year in 2015
Last night, the Holmes Report recognized our firm as the North America Mid-Size Agency of the Year. In 2016, we have now reached a new milestone and one we are very proud of and once again, humbled to be in the great company of the finalists for this award, all of whom have awesome companies.
A day later we wonder what’s next? And at this point, we know the answer.
Our clients tell us every day what their unmet needs are. We know what improvements and additions we need to make. So we will and the journey will continue.
Back in 2011, we didn’t realize that The Holmes Report, in many respects, would provide us with a barometer of our progress. We now understand it better and we’re going to work harder and smarter than ever to prove that we were a good choice. But, of course, our clients will answer that one, ultimately.
Congratulations to our teams, who are amazing and our clients, who are the best. This is all a direct reflection of our work together. Thank you.
Bob Pearson & Jennifer Gottlieb