What’s Your Why?
As I approach the three years and a half year mark in my tenure with WCG/W2O Group, it feels appropriate to look back and reflect on how I got here, what I love about my job and what gets me up every morning with a smile on my face. With any luck this will be part of a larger series on this topic with other WCG-ers contributing. But let me get things kicked off here.
I am a big believer in living in the present but sometimes a look back at history can help provide context for the now. To that end, I have been fortunate over my 20 years to have spent time on the agency, brand and startup side of the house. While not critical to success, having these three very different perspectives on how businesses run has been invaluable to me.
Most importantly, my 20 years of experience have taught me to be humble, open to learning, centered, facilitative, flexible but when necessary, willing to stand my ground. These are all skills I find incredibly helpful in navigating my day-to-day responsibilities. The fact that the people I work with appreciate and respect these qualities in me is one more reason I love my job.
While it may sound cliched, the other two things that make going to work every day a joy are my colleagues and my clients. Having worked as some places prior to WCG with amazing talent (Fidelity, Powered, Mzinga), the bar has been set high but I can honestly say, I am blown away by the sheer number of smart people I work with. I learning something new from them every day.
As for clients, not only are they smart, kind, empathetic but most importantly, innovative. They are all people I look forward to having drinks with (or coffee depending on the time of day). And they are all pushing boundaries in their current roles. This makes them that much more enjoyable to work with.
But the real “why” behind my choosing to join WCG and then stick around for three plus years? It’s an amazing opportunity for me career wise. I’m a leader in a firm of smart people and I know what our firm does is unique. The fact that we are still independent, under one P&L and focused on growing strategically helps differentiate us. For that, I am thankful to Jim Weiss and Bob Pearson in particular. I would also be remiss if I didn’t mention my friend, Greg Matthews, name as he is the one that recruited me into WCG. He remains a trusted peer but also a dear friend.