Disrupting the tech world is no easy feat. Understanding your product, deciding where it fits in the market, and having the right connections all play a vital role in ensuring the success of your brand. This week’s guest of What 2 Know understands this journey implicitly. Thanks to previous guest of the podcast, Jesse Draper, I had the pleasure of sitting down with CEO & Founder of Tradesy, Tracy DiNunzio.

From renting her bedroom out via Airbnb to becoming a CEO, Tracy knows what it takes for a dream to be recognized. We discussed the implicit and explicit biases within both the venture capitalism and tech communities, how we can place processes that limit those biases, and how ultimately understanding how to sell to herself helped Tracy understand and develop Tradesy. Take a listen below.

Subscribe to receive updates of our weekly episodes here.