Who We Are

W2O is the leading agency for analytics-driven, digital-first healthcare marketing and communications.

Our industry is converging rapidly and we apply proprietary data and analytics to ensure we are moving with that change. The evolution of our firm and our collaborative culture enables our teams to service clients across the marketing and communications mix. Analytics informs strategy which then leads to effective creative, setting our clients apart from their competition.

W2O is kind of amazing

Of the biggest 25 pharmas, we’ve worked with 24.
110+ analysts, 40+ paid media team, 230+ digital team.
Offices in major healthcare hubs.

Here’s how we got to be so amazing

What we can do for you

You need to tell the most impactful story to your most high-value audiences. Our integrated approach evolved precisely to get that done: clear, concise, results-driven. Let’s partner to elevate your mar-comms.

What We Do

Global Expertise

Expansive footprint, global regulatory expertise

We partner with multinational companies to help them shape the complex global healthcare environment and have successfully created and delivered campaigns in over 40 countries. We’re supported by our international team and their multi-language analytics and insights capabilities, along with a hand-selected partner network.

Our approach has been recognised in the awards we’ve won for our global insight-led, creative, multi-channel approach, while our senior leadership team regularly contributes to Social Media Week, SxSW, and other industry and client events, helping shape the future of the worldwide healthcare ecosystem.

Annalise Coady
President, EMEA


Recent Awards

We won 108 awards in 2019.


Keep Her Awesome

Internet Advertising Competition Outstanding Website

Ava Digital Awards

Demira “CheckYour Sweat”
Platinum – Digital Marketing

Shorty Awards

Pfizer “Woman On”
Health & Fitness – Finalist

MM&M Awards

“2018 Large Healthcare Agency of the Year” Finalist

In2 SABRE Awards — Holmes Report

Best Use of Social (finalist) Pfizer’s “WomanOn”

The Creative Floor Awards

Best Smartphone App Merck’s Saizoom app

PR News Platinum Awards

Best PSA Sanofi’s “Flu + You”


Jim Weiss
Founder & CEO
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Jennifer Gottlieb
Global President
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Richard Neave
Chief Financial Officer
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Angela Gillespie
Chief Operating Officer
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Bryan Specht
Group President, Transformation, Consumer Activation and Marketing
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Adam Cossman
Group President & Managing Partner
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Anita Bose
Chief Client Growth Officer
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Kevin Johnson
Group President & Managing Partner
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Mary Corcoran
Acting Group President
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Manoj Narayanan
Chief Technology Officer
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Annalise Coady
President, EMEA
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Paulo Simas
Group President
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Emily Poe
Chief Integration Officer
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Seth Duncan
Chief Analytics Officer
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Gary Grates
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Jeff Rohwer
Chief Strategy Officer
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Aaron Strout
Chief Marketing Officer
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Mike Huckman
Global Practice Leader, Executive Communications
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Board of Directors

Jim Weiss
Founder and CEO
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Jennifer Gottlieb
President, W2O
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George Gallate
Former Global Chairman of Havas
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Jonathan Peacock
Former CFO of Amgen
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Matt Holt
President, New Mountain Capital
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Brian Murphy
Director, New Mountain Capital
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Matt Bennett
Managing Director, New Mountain Capital
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