Blog

4 Things We Knew But Didn’t Really Know Before #SMWNYC

It’s that time of the year again in NYC – Social Media Week. All of the social gurus from the greater New York City area gather their teams and rush to Midtown West to attend the weeklong event. Those who don’t tweet, amp up their Twitter game, and those who call themselves video-experts, were just …

The Good, The Sad, The Angry & The LOVE?

In addition to the simple Like we all know, Facebook introduced a way for users to be wowed, literally. The social network rolled out ‘Reactions’ to all users on both desktop and mobile, and now our social feelings have come down to these six emotions – like, love, haha, wow, sad, and angry. With updated …

The Social Scoop: August 2015

And just like that summer is coming to an end, but one thing we know for sure, is social media never stops. Most of the top dogs had something to say in August, particularly Facebook and Twitter rolling out many new features in beta-test that we should see available to all users later in the …

How social has changed the way I… work

I was recently asked if social media impacts the way I live because it is what I “do” for a living, or if what I do for a living influences how closely I pay attention to the impact of social media on society. So my simple answer? Social media is my job and social media …

Using Facebook Live To Activate Influencers

We look at the market through the lens of the 1:9:90 audience framework. We didn’t create this model, but we have perfected it over the last seven years in activating influencer programs and the model has proven to be true across all verticals and industries. The “1%” drive the market based on their actions – …

Say “hi.”

Contact Us