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Our Five Drug-Pricing Predictions for 2019

One of the services that W2O provides clients is a weekly newsletter that wraps up news about drug pricing, access, value and reimbursement. (It is meant for a specific audience, so we’re kind of quiet about it. Ping me if you want in.) At the end of each year, we try to figure out what …

The Social Diabetes Project: 2018 (Download Now)

I’m old enough to remember when support groups for various health issues were a local affair, advertised in agate type in the newspaper and drawing a handful of individuals to church basements and elementary school cafeterias. When the Internet emerged, one of the first hyped health applications of the World Wide Web was the idea …

The Social Oncology Report 2018

The use of social media in health has always had one big question lingering over it: why? In a world so focused on real-world interactions that the fax machine – an apparatus that literally gives physical form to the digital world – what is the value-add of a technology that swaps face-to-face interaction for something …

We’re Launching a New Podcast on Value and Access Called ‘Redeeming Value.’ Here’s Why.

A little less than three year ago, with minimal fanfare, we began throwing ourselves into the value and access conversation in health care. We’re W2O, so we started by hoovering up hundreds – then thousands – of stories about drug pricing and reimbursement and patient access and sticking them in a huge, searchable database. Then …

The Social Oncology Project 2017

This is the fifth edition of The Social Oncology Project, our annual examination of the role that social media plays in the discussion of cancer. Past efforts have focused largely on the question of “what”: what topics capture the attention of the public? What kinds of cancers generate the most traffic from oncologists? What kind …

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