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Accessibility as Mentality

According to Wikipedia, accessibility is defined as “the design of products, devices, services, or environments for people with disabilities.” Perhaps a wheelchair ramp comes to mind, as it is arguably the most recognizable accessibility feature; however, there are myriad others. The internet has opened up a whole new range of issues related to accessibility, in …

Productivity Is Personal

If you believed everything you read on the web, you might be tempted to think there’s only one right way to work, a way that should work for us all. But how in the world could this be true? I recently read an article posted on LinkedIn about the dangers of multitasking. Contrary to conventional …

The Player / The Payer / The Played

Game-like reinforcement mechanisms garner very loyal and active customers. “Gamification”, unsurprisingly, is a thriving model for marketers to penetrate the minds and wallets of the market. “Gamification” may seem like a fleeting buzzword these days, but it was once a concept that drew a lot of attention from marketing folks. This was for good reason: …

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