Dan Carter

Digital Health & Regional Practice Lead, East Coast

 

For 25 years, Dan has provided strategic counsel and guided communications and marketing programming for leading healthcare, technology and consumer brands.

Dan currently leads W2O’s growing Boston presence and Digital Health Practice. He also provides strategic integrated comms guidance to several healthcare brands including CVS Health, Signify Health, Parexel, Surescripts, Voyager Therapeutics, HIMSS, Syapse and Oscar Health.

Prior to joining W2O, Dan spent 17 years at Racepoint Global where he joined as the agency’s first employee and played an integral part in expanding and building out the agency’s brand and offer – particularly in the areas of integrated marketing communications, social media and measurement – and in creating a strong team that was the best in the business when it came to consistently delivering breakthrough results for clients.

Dan’s healthcare, life sciences, medical device, diagnostics and digital health experience has spanned across impactful national disease awareness campaigns and product launches in the areas of, but not limited to, vascular disease, infection prevention in pediatrics, regenerative medicine, women’s health, IVF, PAD, cardiology, oncology, urology, Sepsis education and orthopedics. Dan has also touched several areas of digital health including AI, medication adherence, EMRs, ACOs, health IT security, telehealth, point-of-care platforms and cloud-based health solutions.

Dan has worked with established and emerging brands in the healthcare/sciences space including Cook Medical, Thermo Fisher Scientific, Mass General Hospital, UMass Memorial Hospital, Dana-Farber Cancer Institute, Joslin Diabetes Center, Stanford Children’s Hospital, eClinicalWorks, ConforMIS, NantHealth, Teva Pharmaceuticals, Medisafe, Kaiser Permanente and The Conversation Project.