Today, we’re proud to announce that W2O is launching a new video series – Privacy Perspectives.
The privacy landscape is changing rapidly. New legislation around the world is combining with rapidly evolving consumer attitudes to create a lot of questions both for the healthcare industry and for marcomm generally.
W2O takes privacy seriously, and as our Global Data Privacy Officer, I field a lot of privacy-related questions that our clients ask. Those questions range from the very tactical (do I need a cookie controller on my website?) to the deeply strategic (how do I build privacy into my brand as a key differentiator?).
The primary goal of Privacy Perspectives is to answer your questions. I’ll be sitting down with other industry and privacy experts in a series of short videos to discuss the most frequent questions we hear. These videos will each tackle a specific privacy question, and are designed to provide you with answers you need in just a few minutes.
In addition to answering common questions, we’ll be discussing significant privacy news and legislative changes that impact the majority of our clients and partners, as well as the healthcare industry at large. Future videos will cover questions raised by complex regional laws, including GDPR and LGDP, as well as state and sectoral regulations such as CCPA/CPRA and HIPAA. Our guest experts will also discuss data ethics, risk assessment and cybersecurity topics.
Privacy Perspectives provides a repository of information and expert opinion in a format that directly addresses the specifics you need to know – all in a format that makes it easy to find exactly what is most relevant to you and your organization in that moment. In the future, you can return to the series any time as your business faces new privacy challenges and the privacy landscape evolves.
We hope you’ll find these videos useful. If you have a question, comment or suggestion for a topic you’d like us to cover, please email us at firstname.lastname@example.org.