Looking beyond treatment is key to improving the cancer care journey. This week on What2Know, I was fortunate enough to sit down with two guests, Entrepreneur Bill Rancic and Astellas Pharma’s Oncology SVP Mark Reisenauer.

During our time they discussed the challenges of being a caregiver and why they are excited about Astellas Oncology’s C3 Prize, a global challenge that aims to address the complexities of the cancer journey by funding the best ideas in cancer care beyond medicine. Take a listen below, and visit www.c3prize.com to learn more.


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