It’s Thursday, which means another episode of the “What 2 Know“ podcast, where we speak to experts about best practices, innovation and latest trends to stay ahead of the ever-changing marketing and communications landscape.
This week I had an incredibly enlightening conversation with Jory Des Jardins, Co-Founder of BlogHer and Board Member of SheWorx. W2O Group was fortunate enough to have Jory speak during W2OatSXSW where she discussed women founders and entrepreneurship alongside Capital Factory Partner, Jan Ryan.
During our time together we extended the conversation from SXSW surrounding women founders and entrepreneurship, and discussed how content creation is what brands should prioritize because it’s what consumers care about most. Plus we discuss disco queen, Donna Summer. Take a listen below.