SAN FRANCISCO, January 25, 2019 – Jim Weiss, Founder and CEO of W2O, a network of innovative analytics-driven, digital-first marketing and communications firms, has joined the Healthcare Businesswomen’s Association (HBA) Advisory Board for the 2019-2021 term.

The HBA Advisory Board is comprised of an invited group of senior executives in the healthcare industry who represent a diverse membership. HBA Advisory Board members, who serve a three-year term, provide strategic direction on how the organization can further the advancement of women’s careers in healthcare worldwide through HBA initiatives.

“Throughout my life and over my 30-year career, I’ve found that gender diversity is critical to success on all levels. The importance and impact of women in all aspects of business and society is driven by the opportunities for leadership development and networking opportunities, both of which reflect my leadership model and style,” said Weiss. “I look forward to sharing, listening and engaging with the HBA Advisory Board and collaborating with other members on strategic guidance to shape the future of the organization and its gender equality imperatives. The organization continues to successfully drive the advancement and impact of women in the business of healthcare to make gender parity in the workplace a reality.”

Studies have demonstrated that organizations that pursue gender parity and diversity experience increased revenue, decreased costs, maximized profits, improved employee retention and an enhanced corporate image.

W2O now employs more than 750 people in 15 offices across the United States and in Europe.  Women comprise 67 percent of the company’s workforce, of whom 71 percent are in roles of Senior Director and above. Of the company’s Presidents, 83 percent are women. The firm has experienced double-digit revenue growth every year for the nearly 18 years it has been in business and expects to achieve more than $200 million in revenue in 2019.

In addition to Weiss, Angela Gillespie, President of W2O wcg, also serves in a leadership role for HBA. She was appointed to the HBA’s 2019 Global Board of Directors and serves on the Executive Committee as Secretary/Treasurer.

About the Healthcare Businesswomen’s Association (HBA)

The HBA is a global not-for-profit organization dedicated to furthering the advancement and impact of women in the business of healthcare. The HBA serves more than 125 Corporate Partner organizations representing diverse sectors of the healthcare industry including pharmaceuticals, biotechnology, medical devices, marketing, contract research, payer organizations, consulting and other firms. Additionally, the organization has nearly 10,000 individual members, who represent numerous sectors of healthcare. These organizations and individuals are committed to achieving gender parity in leadership positions; facilitating career and business connections; and providing effective practices that enable organizations to realize the full potential of their female talent. For more information, please visit

About W2O

W2O applies proprietary analytics models, methodologies and approaches in a digital world to design precise communications and marketing strategies to deliver sustained business results.  W2O incorporates Insight Integration, a strategic approach based on unearthing transformative insights from data/analytics and integrating them – across all marcom disciplines – to arrive at a precise solution for clients’ business needs.


For more information, please visit

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Peter Duckler, 310-774-3425

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